colour blind

Hi,
Musing#12
Came across a shocking news item today that a woman in Kolkotta was murdered by her husband because she was dark in complexion. An immediate but not a rightful thought came to my mind-was he blind at the time of marrying her?
This fairness(complexion) fixation is all pervading in India. This has been well exploited by all the cosmetic manufacturers by coming out with creams which are supposed to transform the dark complexioned ,distressed females into fair complexioned sought after fairies. As part of their market expansion strategy they have included the male species also into this fairness trap by coming out with a separate fairness cream for men. What happened to the ilk of "tall,dark and lean"Mills and Boons heroes supposed to be sought after by the most beautiful females. The ad agencies further propagate this fairness fixation by coming out with commercials in which dark complexioned girls are rejected in marriage proposals and in job market.
The irony is that fair complexioned Caucasian(white) females are sick of their deathly white complexion and they go to a great extent to get their skin tanned by basking in the Sun for hours together, even ending up with sun burns. The cosmetic manufacturers market creams for these females which when applied gives a tanned look to their skin even without getting tanned in the Sun. Different folks- different strokes?
When will we overcome this fairness fixation and get the wisdom that colour of the skin is part of our genetic inheritance and that can not be changed. On the contrary let us cultivate -fairness fixation-in all our dealings with people ,by being fair to one and all. This will make our world a fair place to live in.
mentor mohan